Social Media Advertising in Melbourne

Has your business lost its essence? 

Do you feel like the old ways of marketing doesn’t work anymore? Well, now…

Social Media has become a big factor in today’s world, as it has also created an access to which many shoppers and businesses can freely function and interact with their customers. Social Media, has taken the world by storm; and I mean, look all around you for the number of people that you see in the world almost everyone has some sort of social media (SM) app on their phone, tablet and even computer.
This gives an opportunity for businesses to actually spread their wings, whether it be an international or local brand. As a matter of fact, now at PMGS Digital Marketing – help you, the business owners to set up your own social media platform where our team gives you an insight of how to grow your business through social media ads and how you can reach out to a specific target audience about your services.
How many of us spend our time browsing through our phone? Are you using it for emails? Or are you just trying to see what everyone is up to?
Well, SM has revolutionized from being just for friends and family, to actually becoming the world’s largest marketplace. This has significantly allowed businesses to develop and grow more ‘followers’ overnight.
Even if you are a small business owner, you can still start your own Facebook page and start on your way.
But… SM doesn’t always just work that way, by sitting around waiting for followers or people to come to your doorstep. As a matter of fact, you have to invest a little money to get the best benefit for your business.

Introducing Ads

Ads are advertisements that all social media have nowadays – think of it as a modern day advertising TV but, according to your product and service you searched for is how a customer can see your shop.

How does Social Media Advertising work in Melbourne?

Ads are up to a business owner/social media manager really,
if you feel that you need to spend more money today for your adverts – you can do that or select another day to target your audience.
instagram
live stream
Facebook
youtube
social media advertising | Instagram Ads

Instagram

Instagram has become one of the most popular places where people like to socialize. So, in business terms – where there are people, there is business. You can use Instagram as a place to showcase your product/service.

Instagram Ads

Instagram Ads have become a popular way to create an interaction with their customers. Every day, Instagram (IG) tries to build better algorithm to help businesses sell their products

Live streams

This feature can help customers to engage and see how a product works or functions. For instance, using this feature you can get a team to test out your product and give real user experience to your audience
Instagram live
Instagram live

Live streams

This feature can help customers to engage and see how a product works or functions. For instance, using this feature you can get a team to test out your product and give real user experience to your audience
Instagram - photos

Photos

Every individual has an attraction to pictures, and that’s why when you are using images of your product ensure that the way you present it to a customer makes them want to come back to your store.

Promoting a photo

IG has developed a new algorithm to allow business owners promote a photo that has more likes. Usually, this helps the business expand its horizon.

Facebook

Well, Facebook has been a social media platform since the early 2004. Mark Zuckerberg in fact, wanted to create a platform where everyone can meet each other without having to be in one country. Little did he know was that businesses too will incorporate their stores to get a wider and more international audience.

Facebook Ads

Businesses use this tactic to help produce and gain more audience to their stores. As a matter of fact, these ads are some of the easiest way to attract your clients.
social media advertising Melbourne | Facebook Ads
social media advertising Melbourne | Facebook Ads

Facebook

Well, Facebook has been a social media platform since the early 2004. Mark Zuckerberg in fact, wanted to create a platform where everyone can meet each other without having to be in one country. Little did he know was that businesses too will incorporate their stores to get a wider and more international audience.

Facebook Ads

Businesses use this tactic to help produce and gain more audience to their stores. As a matter of fact, these ads are some of the easiest way to attract your clients.
Facebook - location

Location

This is one of Facebooks most iconic option for the commercial businesses and that’s because you can target any audience from any parts of the world. Even if you want to target the US or London, you can do it in the convenience from your own country.

Target Audience

This helps you to filter the age group that you are targeting, and this can be a very ideal thought especially if you are only offering products for a certain age group.

Promotion photos

As was on IG, there are options where you can promote a certain photo or post that needs to be reached. This is a great way to showcase your product.
Facebook - promotional
Facebook - promotional

Promotion photos

As was on IG, there are options where you can promote a certain photo or post that needs to be reached. This is a great way to showcase your product.
YouTube Ads

YouTube

YouTube has become a platform to show videos and talents. Whenever you need a tutorial, where do you go? Do you read instructions? No right? We watch videos because a sense of audio-visual concept helps us to understand what is needs to be done clearer.

YouTube Ads

Have you just opened up a YouTube video and as you are watching and listening – the vlogger suddenly says click on this link or maybe the person on the screen just says the link is in the description down below. Click for more details

Well, that’s YouTube Advertising for you…

YouTube uses a number of influencers to help them market their products. As a matter of fact, businesses send out sample kits to influencers with possibly a discount code and then helps market their products to you.

Twitter

Twitter is NOT a market place nor is it a place to look for items, twitter is a general newsfeed of all your favourite stores to businesses to even the local and international news. This is a place, where an influencer or business owner can give an update on their company if something exciting is happening.
As you can see, social media has become an interesting part of our modern world. Instead of using TVs and radios we use other more digital forms of marketing a product or service. It all depends on how much we use social media. Whether it is Facebook to Instagram or even YouTube digital marketing has found its way to the world.
Twitter Ads
Twitter Ads

Twitter

Twitter is NOT a market place nor is it a place to look for items, twitter is a general newsfeed of all your favourite stores to businesses to even the local and international news. This is a place, where an influencer or business owner can give an update on their company if something exciting is happening.
As you can see, social media has become an interesting part of our modern world. Instead of using TVs and radios we use other more digital forms of marketing a product or service. It all depends on how much we use social media. Whether it is Facebook to Instagram or even YouTube digital marketing has found its way to the world.